It’s not easy being a band that can consistently deliver great music, but Farrah makes it look easy.  Their fourth album, conveniently self-titled opens with a grand slam in the McCartneyesque “Swings & Roundabouts” that begs for repeat plays. Fans of XTC and Squeeze will love the follow-up “Stereotypes,” another gem with tinkling keys and strong riffed chorus has a lot to say about how “as individuals we’re invisible.” The sweet “Scarborough” recalls a little of Fountains of Wayne in this colorful story song. Vocalist and principal songwriter Jez Ashurst has a clear appealing vocal and Andrew Campell’s keys provide a rich depth to the entire album. Michelle Margherita takes vocal duties on the alt. pop of “Got The Best Of Me” and the track “If You Were Mine” is an automatic classic with a twisting bittersweet melody pop fans long for. The gorgeous melodies have a dark under current, especially on the album’s second half with “Just Driving” and the heartbreaking piano ballad “Abby’s Going Out.” Echoes of classic records from the likes of Tom Petty and ELO to Ben Folds also resonate throughout the album. This one makes my top ten easily – so don’t miss it.

My Space | Farrah Direct | emusic | Kool Kat Musik

The Reserves “Life”
This Washington, DC based AOR group lead by singer /guitarist Dave Greksouk comes right out and makes a statement with the opener “Ghost Writer.” The galloping rhythm and slick multi-tracked harmonies are similar to U2 with a Roger Waters styled hushed vocal. “Red Eye” is supported by a thick piano melody and Dave’s narrative. Much of the album is laid back pop with a rich production sheen and is ultimately very pleasing adult pop to hear. But it can also get a little boring, until we mix it up with the bouncy “Write Me A Letter” and the inspiring melody of “Life” which has recently appeared on the letter segment of CNN’s John King USA. “Butterfly” was another memorable song and my favorite here. If you can get past Greksouk’s vocal style you’ll be richly rewarded. While this isn’t power pop, it’s got a few good melodies to recommend. Fans of Counting Crows, The Fray or David Gray will also enjoy this album.

My Space | CD Baby | Amazon

The Contrast “God of Malfunction”
Based in the UK The Contrast are a tight power pop band that has stood the test of time. After a label change to Wicked Cool Records, they return with a bright shining gem of an album. Starting with the solid “Underground Ghosts” it’s melodic jangle and tight arrangements make use of classic pop influences without sounding too retro. Producer Little Steven Van Zandt dubbed the single “Coming Back To Life” only “the coolest song in the world.” It’s hard to argue, as it’s a solid slice of catchy guitar pop, lead by Glasgow native David Reid’s strong vocal performance. “Take Me Apart” once again continues the hit parade, and these three energy filled hits are a tough act to follow. But it still hits with the stick-in-your-head melodic masterwork “Gone Forever” which reminds a bit of The Spongetones and The Minus Five. After the albums mid point the songs are merely very good instead of great, but they still manage to keep your attention. The band scratches a Bob Mould itch on “Thought You Were Strong” and “Better Than They Seem” channels XTC a bit. Overall, it’s the variety here that makes it a serious contender for my top ten list of 2010. Easily this is the band at it’s most accessible and energetic.

MySpace | Amazon